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Advertising · Concept project

Brightside Tutoring

Short vertical video concepts for a tutoring center's fall enrollment push.

The challenge

Parents scroll fast; the message had to land in the first few seconds.

Our approach

  • Hook-first scripts written for sound-off viewing
  • Captioned 9:16 and 1:1 edits
  • Parent-focused and student-focused variations
  • Landing page tied to a free assessment offer

Outcome

Outcome field reserved — no performance claims are made for sample work.

Next project

Patient-first website concept